Outline
I. Our society does not have the reason to believe that they can accomplish their dreams; people need to believe that they can do whatever they set their minds to, by being motivated in all places of their lives like Twitter, Television, and even through other people.
II. Motivation for someone to accomplish their dreams has to start where they can receive inspiring quotes and information about successful people, so that can inspire them to be the next motivational story.
A. Twitter will be used to get the “word” out to as many people as possible as quick as possible.
i. Twitter is the good resource because you can advertise to different types of people depending on their interests.
ii. “Twitter has a total of 645,750,000 active users today,” stated by statisticbrain “135,000 people sign up per day.” “There are 115 million active users every month and 40% of the 646 million users just read the tweets.”
B. Television is the most common way to get a campaign noticed and that would be a great way to get noticed by a large number of people.
i. Commercials on Television is the way that most companies and campaigns get their notoriety.
ii. “The average person watches 20,000 commercials in a year,” csun.edu.
C. When the campaign gets started up there could be t-shirts saying the slogan and what we stand for.
i. If people started to wear shirts with the campaign name on it, then their friends will get attached to the campaign on a personal level.
III. Some people are just not going to be able to succeed at their dreams and that is an obstacle we will face.
A. Miracles happen, and we support them, but not everything has a happy ending.
i. We can defend ourselves from this obstacle by presenting that not everything has a fairytale ending. But the more you try the more likely there will be a memorable ending to your dream.
IV. With this campaign there are not many jobs that will be created.
A. There will be people that need to run the main website/blog.
i. The training required to have a successful campaign is basic computer programing knowledge.
ii. Anything else, like t-shirt making, we would pay for other companies to do that for us.
V. There are unlimited job opportunities that will appear after this campaign is launched.
A. The main job opportunities that we will produce is endorsements.
i. If a celebrity likes our campaign and want to wear our gear, than we will endorse them so we get the celebrities followers on our side.
B. The most important jobs are the ones that our followers end up creating.
i. The jobs our followers make are the most important because that means that our campaign is successful and that the innovation is a functional innovation.